Synseal Makes Artisan Available From Stock

December 6, 2011 | Published by Steven

Synseal continues to drive demand for coloured profiles by making the most popular colours for each system available from stock.

Many people in the industry see coloured profiles as being a major area of growth for the PVCU window industry. Installers of Synseal-made windows say that the Artisan-foiled profile has helped them win business and enter markets that were previously closed to them.

Raj Nanji, a director of Ilford-based Synseal fabricator and installer DDG Windows, said: “One real benefit of Artisan is that we can compete with the timber boys – we’ve got the scope of timber but the benefits of PVCU. We’ve had builders and developers taking a close look at our projects and have been surprised that they are PVCU. As a result, we’ve been asked to work on high-end jobs where we wouldn’t have traditionally been considered.”

“Sales of replacement white PVCU windows are down, but that doesn’t give a true reflection of the available markets in the UK,” David Leng, Synseal’s Chief Executive said. “Synseal has continued to innovate and launch new products that our customers can use to develop and grow, even when the market appears to be shrinking.  Key to the growth is availability – the end user just does not want to wait. Therefore, we have supported the success of our Artisan foiled profile by stocking the more popular colours. This will exploit its recent success and generate even more demand.”